altecgodofchaos wrote:but than again there still isn't much room for mistakes either. you remember how sega pulled the sega saturn too soon, and thats why ea and other games didn't appear on the sega dreamcast. I strongly believe they are making a mistake trying again, because if they screw up again they might as well go bankrupt
SEGA Saturn was supported in Japan until 2000. The system preformed dismally in America due to management problems at Sega of America. EA didn't support
Dreamcast because of Bernie Stolar. EA wanted to support the console, but Stolar told them that they would only allow one NFL title on DC.
SEGA's relationship with EA is much different now. In fact EA, has given SEGA all Japanese publishing & licensing rights to its IPs.
SEGA must return to the hardware fold. The PS3 itself has resulted in over $10 billion in losses and Sony cannot afford to build a successor and MUST continue to invest in PS3, Wii's novelty has run out. Wii U could fare modestly in overseas markets, but Japanese expectations are low & its potential is waning as Nintendo struggles to get Japanese 3rd party support and many developers are having a difficult time with the controller calling it "too cheap" to work with. All indicators show it to be the Japanese version of the Atari 5200. If the system flops in Japan, it could be a serious setback for Nintendo.
SEGA's profits & revenue have skyrocketed in the past 3 years. During the Saturn, SEGA/CSK's net worth was $5 billion, during Dreamcast it was $2.5 billion, as of 2009, SEGASammy's networth is $20 billion. Saturn's budget was $650 million in 93-94 adjusted inflation is $1.3 billion, DC's in 1997-98 was $500 mill which is only $800 million now.
With $1 billion in investments left over after thier $4.5 billion earned revenue in 2009 another 1.5 billion in from the 2010 5.0 billion revenue, SEGASammy has $2.5 billion dollars in investment money, if they earn more this year in 2011 at least, SEGASammy will have nearly $4 billion in investment